What are the best ways to promote my Impact Score?

We encourage candidates to promote their Impact Score.

A high Impact Score tells donors this is a race where their dollars make a real difference. Your personal Oath fundraising link is in your Recipient Dashboard (message us if you don't see it).

There are three easy ways to promote your score:

1. Share on social & email

Use our ready-made graphics and copy — please make a copy this template, and then just add your own photo and details.

2. Send a press release

Use our template release to pitch local media on your Impact Score.

3. Film an Instagram video with us

We'd love to collab on a video. Simply record a 30–90 second video and we'll help push to tens of thousands of Oath donors. Keep it simple & follow these guidelines:

• Speak directly to the Oath community and mention your Impact Score
• Say exactly what donations fund right now (a hire, a mailer, etc.)
• Don't mention polling
• Be human - talk like you're talking to one supporter
• Add your Oath link to your bio, story, or comment-automation